MARKETING OBJECTIVES AND QUALITY SYSTEM FOR ENTERPRISE DEVELOPMENT

Eshija SHEHABI, Samir LLESHI

Abstract

Marketing is the right way to achieve objectives. Choosing a strategy from a quality system is one of the most complex activities of today's modern society. In developed countries,as well as in some developing countries, it is an important process of income and continuous development. Improving the quality of products or services and the objectives based on the marketing strategy for increasing the quality in the enterprise, without a doubt, is a challenge, for which we are all interested and committed to succeed. The quality of products or services is closely related to the external and internal factors that affect an enterprise. The desired tangible benefits of a successful strategy will be the growth and development of enterprises that affect every country's economy. The approval of quality for the achievement of the objectives stands out because consumers choose a quality product or service since the organization by achieving the objectives has also increased the reliability of its consumers. In this paper, we will attempt to analyze marketing objectives as part of marketing strategy and quality systems.

Pages: 98 - 102